Website analytics

With your permission, we use PostHog to understand visits, calls to action and successfully completed website actions. We send an anonymous random browser/session identifier, public page category, device category, language and a coarse referral category. When available, we also send a sanitized public referring website hostname and an opaque campaign code issued for our resource links. We never send the referring page’s full URL, path or query, or arbitrary campaign parameters. Approved resource events record that a calculation completed or a requested download started; they do not include resource inputs or calculated values.

We do not send form contents, email addresses, financial records, child activity, authentication codes or URL query strings. Session recordings and automatic element capture are disabled. This measurement does not run in our native apps.

Measurement stays off until you allow analytics. You can decline or withdraw at any time through the footer Privacy settings. Browser Do Not Track and Global Privacy Control signals also keep this measurement off. Withdrawing removes the local analytics identifiers and stops new events; it does not erase events already received.

PostHog receives the permitted events in the US or EU region configured for this product. Analytics choices and anonymous identifiers use browser storage. Products with an app on a subdomain may also share first-party analytics cookies between their marketing site and web app, so the same consenting visit can be measured across those surfaces. Session identifiers rotate after 30 minutes of inactivity; anonymous browser identifiers and choices expire after 180 days when stored in cookies. Events are retained according to this product’s PostHog project settings. See our main privacy policy for the site operator, contact and applicable privacy requests.

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